Automakers to Enforce Measures to Secure Data Generated by Cars

Two U.S.-based groups representing some of the world's biggest automakers have agreed on privacy standards for securing vast quantities of data generated by the dozens of tiny computers and tracking systems used in modern vehicles. "Automakers pledge to provide protections for sensitive information that goes beyond similar principles in other industry sectors," Mitch Bainwol, chief executive officer of the Alliance of Automobile Manufacturers, said in a statement.

The alliance joined with the Association of Global Automakers to release a 13-page document describing steps carmakers will take to preserve customer privacy. It said they will provide notices of privacy practices, including describing when they will share data with government authorities. A key privacy issue the alliance cited is technology and services that track vehicle locations - such as navigation services, the location of lost or stolen cars, and automatic crash notification to call for assistance.

Senator Edward Markey, a Massachusetts Democrat, said automakers should allow customers to opt out of having their data collected. "The principles do not provide consumers with a choice whether sensitive information is collected in the first place," he said.